The Future of Business for These Transformative Times

There is an old Chinese proverb that says, ‘In times of great winds, some build bunkers, others build windmills.’ We are living in these times of great winds. Winds of change are blowing through us challenging each and every organization. The now trendy managerial acronym VUCA (volatile, uncertain, complex and ambiguous) goes a long way in describing this business context we find ourselves in. We are not just dealing with transformation; we are dealing with unceasing transformation. Such times of uncertainty and volatility naturally invoke fear in us, yet it is a fearful clinging to the tried-and-tested status quo...

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